SurgePath Blog

The Real Value of Beta Programs

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The term “beta program” is a very overused term in product development, and depending on who you talk to, the term carries different meanings. There often seems to be a misconception that beta programs should be used primarily as a way to get market feedback and validate that you have…

The Perfect Product For Nobody In Particular

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Imagine you’re tasked with creating, marketing and selling the perfect car for car enthusiasts. Easy enough you say and embark on an initial version of a car that has many attractive features; sleek, fast, metallic paint, and a luxurious interior among other things. The car starts to sell, revenues build…

The Top 10 Things Holding Back Your Product Growth

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I led a fun session on this topic this past Friday at the Charleston Digital Corridor and had some really positive feedback. Lots of stimulating discussion and I think we all walked away with some great learnings, myself included. This is my take on the top 10 things holding back your product growth (+3 bonus…

The Dawn of an Exciting Future (Press Release)

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“Former BoomTown Product Exec Starts Software Growth Consultancy, SurgePath” BY PRWEB, TUESDAY, NOVEMBER 4, 2014.  With the continued expansion of the software technology sector in the southeast region, software product expert, Don Sedota, has created a new consulting firm to help software companies grow. SurgePath Consulting aims to help small…

The Biggest Key to Growth

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One of the most difficult transitions for a software entrepreneur is trusting their growing team to do a lot of the things that they used to do. For a software company founder, this can include stuff like actually coding, designing interfaces, coming up with all the new innovation ideas, setting…

Don’t Get Dragged Around by The Competition

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Simply put, being too reactive to your competition will eventually sink your company. If you’re too focused on what your competition is doing, then you’re not focused enough on your own strategy. If you’re always thinking about counter attacks, you’re not thinking with a clear head. This pattern can actually…

The Tell Tale Signs That You Need Product Management

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The timing will be different for every software company. But, one thing is certain. If you’re a small software company looking to grow past the initial success phase, you’ll inevitably need to introduce mature product management disciplines to succeed. When is the right time? Well, right from the beginning, of…

What’s Your North Star?

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Let’s play a game. First question: Which choice below best represents the level of focus at your company? We’re a food industry company We’re a food service company We’re a restaurant We’re an Italian cafe We’re a cupcake shop Second question: Which company above likely has the employees that are…

The Recipe for a Great Product Manager – Top 10 Ingredients

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It’s tough, really tough, to find product management talent no matter where you’re located. The toughest part is that this scarce talent will literally make or break your software company’s long term success. To make it even tougher for small companies, these folks typically have to be really sharp across…

A Framework For Assessing Opportunities

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Over the years, one of the big challenges I’ve experienced as a Product leader is in creating objective decision making frameworks. One of the most important frameworks is one that can be used to objectively prioritize emerging product opportunities…i.e., ideas for innovation. With smaller, growing companies this is even more…